Greg L. Hawkins is executive pastor of Willow Creek Community Church in South Barrington, Illinois. For twenty years, he has assisted senior pastor Bill Hybels in providing strategic leadership and his prior management experience came as a consultant for McKinsey & Company. Hawkins received his undergraduate degree in civil engineering from Texas A&M University and an MBA from Stanford University. In 2011 he became co-author of Move: What 1,000 Churches Reveal About Spiritual Growth, which combines sound research with practical application on ways to improve the spiritual growth in churches. Cally Parkinson, the other co-author of Move… serves as the brand manager for REVEAL, an initiative within Willow Creek Association who utilizes research tools and discoveries to help churches better understand spiritual growth in the multiplicity of congregations. Following a twenty-five-year career with Allstate Insurance, she has also served as the director of communications at Willow Creek Community Church. Her diverse background and skills were formulated at DePauw University, where she received her bachelor’s degree and the American Graduate School of International Management, where she earned her master’s degree.
Facts on their own can be overwhelming, so what Hawkins and Parkinson set out to do was provide a model for any church, no matter the size, denomination, or location to become effective in producing spiritual growth within the congregation. After surveying one-thousand churches, Hawkins and Parkinson found that no matter the size, denomination, budget, or geography, the churches that were highly effective excelled in the following four best practices: (1) Getting people moving; (2) Embedding the Bible; (3) Creating ownership; and (4) Pastoring the community. This discovery was profound because for centuries, church leaders have known the primary goal of disciples is to produce more disciples, but the how has alluded many who have tried. Hawkins and Parkinson illustrate, “Jesus wants us to love God and love others, and it is pretty straightforward, making the what the easy part of church leadership… However, each new generation of Christian leaders has struggled to get a handle on the how: How do we foster the transformation of our people into disciples of Christ and how do we extend His love to others?” Every church has a limited amount of resources, so it only makes sense to use those commodities in areas that provide the best return on investment. Move… provides the answers to these questions by utilizing thorough research, time-tested-principles, and by then providing sound practices to move people along the path to being more Christ-centered. There should be a deep desire in every believer to become more Christ-like and this book provides twenty-five high impact catalysts, which promote spiritual growth in the believer. In addition to the catalysts, there are numerous strategies, insights, models, and patterns to help any church become effective in producing spiritual growth within the body. The book is nicely divided into three parts focusing on: (1) The Spiritual Continuum: moving people from exploring Christ, to growing in Christ; (2) Spiritual Movement: identifying the spiritual catalysts, needed in the evolution of becoming Christ-centered, while also illustrating potential barriers to spiritual growth; and (3) Spiritual Leadership: defining best practices, analyzing spiritual vitality, and preparing leaders to get the body of Christ moving and doing what God has called them to do.
Reading this work was very similar to reading something by George Barna, but Hawkins and Parkinson go a few steps further, by providing real-life-application and strategies to employ in order to bring about spiritual growth in any church. These premises are bold, but the statistics presented are frightening for any western church. To think, “The longer someone attends church, the less likely they are to become Christ-followers” is terrifying. Hawkin’s and Parkinson’s research actually found, “people who have attended church for more than five years are far more likely to become spiritually stalled or content with their spiritual growth.” This only shows the importance of engaging people in ministry as soon as possible because the longer an individual is classified in the getting to know Christ stage, the less likely he or she will feel compelled to serve in ministry. This is enlightening, especially since believers find so much about themselves and God through serving in some form of ministry or outreach. Hawkins and Parkinson have termed a church, which is only exploring Christ as being stalled in the rust belt. This is because the majority of the congregation is stuck on the spiritual fringe, investigating, but undecided about the claims of Christianity, attending, but not involved in church, and possibly a long-tenured churchgoer. This is spot on and evident in all generations of church attenders, as the Abrahams feel any dues have already paid: monetarily or service oriented, the Isaacs are too busy with life to commit any more time to the church, and the Jacobs have a sense of entitlement, where everything should just be provided. All of these warped perceptions are wrong and indicate just how many churches are still stuck in the first stage of exploring Christ. Once someone truly begins to know Christ, the next logical step is to grow in Christ, which represents the largest segment of people surveyed at thirty-eight percent. Hawkins and Parkinson provide valuable information as to exactly what this largest segment is looking for from the church: (1) Help in developing a personal relationship with Christ, (2) Help in understanding the Bible in greater depth, (3) Church leaders who model and consistently reinforce how to grow spiritually, (4) Compelling worship experiences, and (5) Challenge to grow and take next steps. A problem many churches make is babying new believers, instead of issuing challenges and showing them how to find God and answers to life’s questions in Scripture. It is also crucial for church-attenders to see the leadership embodying Christ-like character in word and deed. Those considered to be growing in Christ are: on board with core beliefs, are comfortable with spiritual practices, and are poised for great spiritual advances and impact. As the largest segment, Hawkins and Parkinson do a good job illustrating how to move this group closer to Christ, by teaching them how to love God and others. Hawkins and Parkinson explain this is so crucial because those who are close to Christ engage in a deeper level of personal spiritual practices. The next stage of evolution involves the, “Christ-centered believer emerging from a battle between two sets of values: the secular values that define personal identity, happiness, security, and success for much of the world, and the spiritual values of selfless love and dedication to others that characterize a life centered on Jesus.”
Hawkins and Parkinson do a wonderful job explaining the “what and how” behind ministry, by pointing out the importance of each member taking ownership. This principle is true in many business models, as those who are involved during the inception of something, or feel a sense of being needed will have a much stronger commitment to see it succeed. It also follows the 80/20 principle, where twenty percent of the people do eighty percent of the work. Sadly, this is also the case with giving in the church. For these reasons, this is an area this writer will be focusing on. If twenty percent of the people are doing all the work, this eventually leads to burnout. Hawkins and Parkinson suggest three ways to create ownership are: (1) To empower people to be the church, (2) To equip people to succeed, and (3) To hold people accountable.
Another area of importance is evangelism outside the four walls of the church. Terry Inman once made the comment, “I do not pastor a church; I pastor a community.” Hawkins and Parkinson use this illustration to explain the flocks pastors are called to shepherd over are actually all the people in the local community. For many churches, this is a huge paradigm shift, but for this writer’s church, this is an area that has already been targeted. Hawkins and Parkinson found, “best practice churches pastor their local communities by bringing the same inspirational energy… to outreach strategies and initiatives that they bring to designing and executing weekend services.” Hawkins and Parkinson break this strategy down into three strategies: (1) Set a high bar for serving the church and the community. Often the senior pastor will set the tone for this model; (2) Build a bridge into your local community. This will develop strong and long-term relationships, which will also help address any immediate community needs; and (3) Make serving a platform for the gospel. Hawkin’s and Parkinson’s research shows there is a natural affinity between evangelizing and serving those who are struggling and broken. Love and compassion are the best motivators for evangelism and by meeting the most basic needs of the community; the outreach initiative will poise the church to not only gain new people, but also advance the gospel at the same time. This book is a great resource for any church or individual looking to grow spiritually. In life, if something is not living, then it is dying and for many churches, they have essentially become stagnant cesspools, but by applying these principles and models, churches will experience real growth, as the result of the development of the congregations’ spiritual formation and desire to be more Christ-like.
Hawkins, Greg L. and Cally Parkinson. Move: What 1,000 Churches Reveal About Spiritual Growth. Grand Rapids, MI: Zondervan, 2011.
 Greg L. Hawkins and Cally Parkinson, Move: What 1,000 Churches Reveal About Spiritual Growth, (Grand Rapids, MI: Zondervan, 2011), 6.
 Hawkins and Parkinson, Move, 12.
 Hawkins and Parkinson, Move, 37.
 Ibid., 38.
 Ibid., 44.
 Ibid., 50.
 Hawkins and Parkinson, Move, 55.
 Ibid., 61.
 Ibid., 75-77.
 Ibid., 75.
 Ibid., 84.
 Hawkins and Parkinson, Move, 231.
 Ibid., 239-240.
Hawkins, Greg L. and Cally Parkinson. Move: What 1,000 Churches Reveal About Spiritual Growth. Grand Rapids, MI: Zondervan, 2011, 286 pp. $21.99 (Hardcover).